Brand Identity
Brand Identity
majoa collection
Crafting an Identity to Dress a Story
Client
Client
majoa
collection
Industry
Industry
Contemporary
Fashion
Services
Services
Brand Strategy &
Visual Identity Design
Challenge
Challenge
Majoa was founded with a clear vision: to empower the modern Moroccan woman through unique, thoughtfully designed fashion. They identified a gap in the market for the style-conscious woman tired of mass-market clothing but seeking accessible quality. The challenge was to create a brand identity that could communicate this unique position—a brand that felt personal, artistic, and premium without being unapproachable.\
Client
Client
majoa
collection
Industry
Industry
Educational
Consulting
Services
Services
Brand Strategy &
Visual Identity Design
Challenge
Challenge
Pulse of Knowledge helps Moroccan students study abroad, but their old branding didn't reflect their mission. They needed a professional and trustworthy identity that would connect with young students and clearly communicate their main promise: "Study abroad, simplified."
Brand Identity
Brand Identity
majoa
collection
Crafting an Identity to Dress a Story